Jumat, 09 Juli 2010

[T302.Ebook] Download PDF Introduction to Information Systems: Essentials for the E-Business Enterprise Eleventh Edition, by James A. O'Brien

Download PDF Introduction to Information Systems: Essentials for the E-Business Enterprise Eleventh Edition, by James A. O'Brien

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Introduction to Information Systems: Essentials for the E-Business Enterprise Eleventh Edition, by James A. O'Brien

Introduction to Information Systems: Essentials for the E-Business Enterprise Eleventh Edition, by James A. O'Brien



Introduction to Information Systems: Essentials for the E-Business Enterprise Eleventh Edition, by James A. O'Brien

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Introduction to Information Systems: Essentials for the E-Business Enterprise Eleventh Edition, by James A. O'Brien

O'Brien's "Introduction to Information Systems, 14e", continues to reflect the movement toward enterprise-wide business applications. George Marakas from the University of Kansas joins as a co-author on this new edition. New real world case studies correspond with this curriculum shift. The text's focus is on teaching the general business manager how to use and manage the most current IT technologies such as the Internet, Intranets, and Extranets for enterprise collaboration, and how IT contributes to competitive advantage, reengineering business processes, problem solving, and decision-making.

  • Sales Rank: #7552313 in Books
  • Brand: Brand: McGraw-Hill Education (ISE Editions)
  • Published on: 2001-01-30
  • Format: International Edition
  • Original language: English
  • Dimensions: 10.31" h x 7.99" w x .0" l, 2.31 pounds
  • Binding: Hardcover
  • 576 pages
Features
  • Used Book in Good Condition

About the Author
George M. Marakas is an associate professor of Information Systems at the School of Business at the University of Kansas. His teaching expertise includes Systems Analysis and Design, Technology-Assisted Decision Making, Electronic Commerce, Management of IS Resources, Behavioral IS Research Methods, and Data Visualization and Decision Support. In addition, George is an active researcher in the area of Systems Analysis Methods, Data Mining and Visualization, Creativity Enhancement, Conceptual Data Modeling, and Computer Self-Efficacy. George received his PhD in Information Systems from Florida International University in Miami and his MBA from Colorado State University. Throughout his academic career, George has distinguished himself both through his research and in the classroom. He has received numerous national teaching awards and his research has appeared in the top journals in his field. In addition to this text, he is also the author of three best-selling textbooks in information systems: Decision Support Systems for the 21st Century, Systems Analysis and Design: An Active Approach, and Data Warehousing, Mining, and Visualization: Core Concepts.

Most helpful customer reviews

12 of 12 people found the following review helpful.
Outdated
By D Johnson
I had to get this for a class. It comes as loose leaf bundle of paper that has no resale value.

The authors are stuck in the land that IT forgot. This is an old book with a couple references to "new" technology thrown in to justify a new edition. They talk a lot about mainframes, microcomputer workstations, and modems. A few fun quotes about "Information Appliances" from page 91:

"cellular phones and pagers...promise internet access and the ability to perform basic computational chores."

"the RIM BlackBerry, a small, pager-sized device that can perform all of the common PDA functions, plus act as a fully functional mobile telephone...doesn't even have a visible antenna."

"new entrants to this field...the iPhone essentially combines three products--a revolutionary mobile phone, a wide-screen iPod music and video player..."

I paid $140 for this book to find out that that Apple makes a phone that plays music?

9 of 10 people found the following review helpful.
Introduction to information systems
By bixodoido
This book is just what it claims to be--an introduction to information systems. There is not a tremendous amount of detail here, but I believe there is enough to give the reader a good idea of the concepts involved. At times, the author does seem to carry on more than is needed, and often you can understand the concept of a chapter very well just by reading the sentences containing the bold words. The best part of the book, in my opinion, is the use of real-world examples, to show how the concepts discussed are being put into use, and how they have benefited real-life companies.
Chances are, if you're buying this book, it's for a college level course. I am a non-business major, and this book was part of a class I took as a general education credit. For this, I think the book is adequate, because it gives a decent introductions into IS without a lot of details. BIS majors, however, will not benefit a great deal from this book, as everything is so basic that it will be of little benefit to someone serious about working with information systems.

6 of 6 people found the following review helpful.
I found this book to be well illustrated and informative.
By A Customer
Introduction to Information Systems is the book that we are using in my 300 level Business Class in college. I found this book to be well illustrated and informative. It has some information that I have covered in earlier computer classes, but with a litter more in depth knowledge. I have found that the Summary at the end of each Chapter covers the main points, but leaves out some important information. I have found the Review Quiz at the end of each Chapter to be most helpful study tool. The book is well illustrated and contains alot of business examples. I think this is a good book for upper level information systems classes.

See all 109 customer reviews...

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