Sabtu, 30 Juni 2012

[A761.Ebook] Ebook Business Research Methods, by Alan Bryman, Emma Bell

Ebook Business Research Methods, by Alan Bryman, Emma Bell

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Business Research Methods, by Alan Bryman, Emma Bell

Business Research Methods, by Alan Bryman, Emma Bell



Business Research Methods, by Alan Bryman, Emma Bell

Ebook Business Research Methods, by Alan Bryman, Emma Bell

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Business Research Methods, by Alan Bryman, Emma Bell

A complete introduction to business research, Business Research Methods is the ideal guide for students embarking on a research project. Throughout the text, the authors draw on their own extensive experience to give readers tips for success and provide advice to help them avoid common mistakes.

Developed specifically with business and management students in mind, this bestselling textbook explores the nature and purpose of business research and the issues it entails, while also providing students with practical advice on carrying out their research. In addition to a broad range of relevant case studies, the book features a substantial discussion of ethics, a chapter on internet research methods, and a strong emphasis on practical content such as planning a project and writing it up.

Now in its fourth edition, the text featuresnew chapters on the nature of business research and on sampling in qualitative research.

  • Sales Rank: #238196 in Books
  • Published on: 2015-05-26
  • Original language: English
  • Dimensions: 7.70" h x 1.30" w x 10.40" l, 3.72 pounds
  • Binding: Paperback
  • 808 pages

Review
"Business Research Methods is an excellent resource for all students of business research, providing both breadth and depth to this very important topic. The format and structure, along with the supporting online resources and real examples, make this a very accessible and helpful resource to all those interested in business, management and leadership research." --Dr Jean-Anne Stewart, Henley Business School "

Still the most accessible text available on research methods." --Dr Orna O'Brien, University College Dublin

"A superb introduction to social science research that combines the soundness of philosophy of science with an elegant presentation of critical aspects in social research practice for anybody interested in finding out reliable answers about management and business phenonmena" --Dr Nuno Oliveira, London School of Economics and Political Science

About the Author

Alan Bryman is Professor of Organizational and Social Research at the University of Leicester.

Emma Bell is Professor of Management and Organization Studies and Director of the Centre for Economics and Management at Keele University.

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Selasa, 19 Juni 2012

[D260.Ebook] PDF Ebook Playing with Power in Movies, Television, and Video Games: From Muppet Babies to Teenage Mutant Ninja Turtles, by Marsha Kinder

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Playing with Power in Movies, Television, and Video Games: From Muppet Babies to Teenage Mutant Ninja Turtles, by Marsha Kinder



Playing with Power in Movies, Television, and Video Games: From Muppet Babies to Teenage Mutant Ninja Turtles, by Marsha Kinder

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Playing with Power in Movies, Television, and Video Games: From Muppet Babies to Teenage Mutant Ninja Turtles, by Marsha Kinder

How do children today learn to understand stories? Why do they respond so enthusiastically to home video games and to a myth like Teenage Mutant Ninja Turtles? And how are such fads related to multinational media mergers and the "new world order"? In assessing these questions, Marsha Kinder provides a brilliant new perspective on modern media.

  • Sales Rank: #1639284 in Books
  • Color: Black
  • Published on: 1993-11-23
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.02" h x .63" w x 5.98" l, .84 pounds
  • Binding: Paperback
  • 277 pages

From Publishers Weekly
Parents who worry that playing video games will turn their kids' brains to mush may welcome Kinder's view that the games contribute to a "ripening process . . . by fostering equilibration, by demanding shifting identifications with a wide range of subjects and objects, by forcing children to use the inductive process." This academic treatise swings between claims for the ostensible benefits of kiddies' TV shows, cartoons, videos and video games, and an analysis of how these same media instill an illusory sense of empowerment in children, serve as substitute parents and transmit consumerist ideology. The author, a professor at the University of Southern California School of Cinema-Television, psychoanalytically interprets the meanings of Muppet figures and applies semiotics to Garfield the Cat as one might hit a flea with a sledgehammer. Photos.
Copyright 1991 Reed Business Information, Inc.

From Library Journal
Kinder (critical studies, Univ. of Southern California) analyzes the effects of media (with emphasis on Saturday morning television and Nintendo games) on children, particularly in their cognitive development and growth as consumers. She studies children's roles as passive viewers and interactive players in the growth of media spinoffs, and in the role of multinational conglomerates in shaping the media. Extensive bibliographic notes and an appendix are included. Despite the timeliness and general interest of Kinder's subject, the book's scholarly tone places it beyond the general reader. Although the interpretations are often thought-provoking and original, public libraries would be better served by Patricia Marks Greenfield's Mind and Media ( LJ 4/15/84). For academic libraries only.
- Kay Brodie, Chesapeake Coll., Wye Mills, Md.
Copyright 1991 Reed Business Information, Inc.

From Kirkus Reviews
Kinder (Critical Studies/USC School of Cinema-Television) argues that the ``supersystem'' comprised of TV, video games, and movies aimed at children not only urges them to buy specific products but also indoctrinates them in the ways of post-modern consumer culture. Drawing on recent work in feminist psychoanalysis, Althusser's economic theories of social indoctrination, and Piaget-inspired studies of child development, as well as her observations of her own son and a small sample of his peers, Kinder maps out a media network that exploits children's desire to master threatening situations through play by prescribing and rewarding precisely the kinds of play that make them dedicated consumers. In an especially probing chapter on Saturday morning TV, Kinder explores the ways programs like Muppet Babies and Garfield and Friends reconfigure their young audience's desires for reassurance, control, and fantasy as desires for a ``virtual reality'' whose stability is associated with the title figures--and, ultimately, as desires for the things they can buy that will guarantee that reality. Other chapters, less bold in their analysis, consider similar ``interpellations''--indoctrinations of children as consumers--by Nintendo games and Teenage Mutant Ninja Turtles. A suggestive, unsatisfying conclusion sketches a global economic context behind this intertextual power play, and two appendices explain Kinder's procedures for two informal samplings of children's reactions to TV and video games. Not for casual readers--Kinder depends, especially in her fine opening chapters, on interlinked layers of jargon that will leave concerned, nonspecialist parents far behind--but as provocative and lucidly written an academic study as you could want. (Fifteen b&w illustrations of shots from movies and TV shows.) -- Copyright ©1991, Kirkus Associates, LP. All rights reserved.

Most helpful customer reviews

6 of 7 people found the following review helpful.
Brilliant exploration of children's media culture.
By A Customer
This highly original analysis of children's interaction with media combines detailed descriptions of shows like "Muppet Babies" and "Garfield" with a sophisticated commentary on the global economy. In an age when most authors writing about children and the media talk only about violence, this book presents a much more comprehensive account of how media shape the way children perceive the world. It includes a fascinating and at times humorous description of her own son's interaction with media (television, movies, and video games) from infancy to age eight. It provides the only convincing account of why the "Teenage Mutant Ninja Turtles were so popular. No wonder "Mother Jones" chose it as one of a hundred books recommended to President Clinton on his assumption of the presidency. What is so satisfying about this book is that it is as entertaining to the layman--a must for parents--as it is to the specialist in cultural studies. In clear prose, Kinder makes all her material entirely accessible, without jargon.

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Minggu, 17 Juni 2012

[A348.Ebook] Ebook The Principles of Thai Cookery, by Chef McDang

Ebook The Principles of Thai Cookery, by Chef McDang

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The Principles of Thai Cookery, by Chef McDang

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The Principles of Thai Cookery, by Chef McDang

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The Principles of Thai Cookery, by Chef McDang

The Principles of Thai Cookery by Chef McDang is a beautifully presented encyclopedia of Thai cuisine. Informative, instructional and inspiring, McDang's warm narrative takes the reader on an extensive journey through the history, culture and style of Thai food that starts with background on eating habits, regional differences and foreign influences. Following on are 57 recipes that cover the essentials of Thai cuisine: boiling, grilling, salads, dips, stir-frying, deep-frying, steaming, curries and desserts. Useful tips and references explain cooking methods and sensational photography brings the vibrant colors and textures of Thai food to life. A visual and culinary feast, 'The Principles of Thai Cookery' is essential reading for cooks, travelers and anyone who enjoys good food.

Reviews

"The Billionaire Book Club: What the Rich Are Reading This Summer" - Wall Street Journal, 2010

"McDang is a fierce proponent of teaching cooking through science as opposed to the rote memorization of ingredients and procedure. His first English-language book, it focuses not on the formative years of his life in the palace but what he believes to be the formative principles of Thai cuisine." -CNNGo.com, 2010

"The book aims not only to educate people around the world about Thai food but also to deliver the pride of the Thai people in their cooking culture." -Bangkok Post, 2010

"Collections of old recipes based on extant written records have been presented as 'authentic.' While there's nothing harmful in that, Chef McDang dismisses the methodology of such undertakings as misguided." -shesimmers.com, Leela Punyaratabundhu, 2010

"Chef McDang is a household name in Bangkok; he's the Thai equivalent of Britain's Gordon Ramsay (but far more courteous) or Australia's Neil Perry" -The Australian, Sian Powell, 2009

  • Sales Rank: #1282984 in Books
  • Published on: 2010
  • Number of items: 1
  • Binding: Hardcover
  • 304 pages
Features
  • Educational
  • Beautifully presented encyclopedia of Thai cuisine
  • Thai eating culture and history
  • 57 genuine Thai recipes
  • Cook books

Most helpful customer reviews

15 of 15 people found the following review helpful.
Review for Chef McDang's latest book
By magnolia
Among the numerous cookbooks we have (both Thai and non-Thai food), this is one of the best. Not only are the recipes and instructions easy to follow, but the concepts and principles of Thai cooking and more importantly eating are clearly spelled out. I love the history of Thai cooking, where you can see whether a dish is indigenously Thai or influenced by western culinaries, e.g. the Portugese. I love how Chef McDang explains why Thais eat with fork and spoon. Living in America, it's very humorous when we sometimes go to Thai restaurant and see non-Thais eat Thai food with chopsticks. (They are really trying!) I would recommend this book to anybody. My 15 year old daughter uses it ALL THE TIME and we love the results. Yum yum. Aroi mak. (Very delicious, in Thai.)

5 of 5 people found the following review helpful.
Top Shelf Thai!
By Marie V
Chef McDang's cookbook is a superb entree to learning the principles of Thai cooking. Chef McDang captures the essence of authentic Thai cuisine without pretension or over-simplification. The recipes are not overly complicated and put fabulous Thai dishes within reach of even novices like myself. Exquisite photography and beautiful narrative, this cookbook is a masterful tribute to the rich history and culture of Thai Cuisine.

8 of 9 people found the following review helpful.
Not yet kitchen-tested, but impressive read
By Zora O'Neill
This cookbook won me over just with the nifty chart in the back that shows which essential ingredients go in various types of Thai food: curries, salads, etc. I also own David Thompson's books, which I love for their thoroughness, but they are simply overwhelming. Just reading through Chef McDang's book quickly, I feel like the basic principles stand out far better than they do in Thompson's work.

As the review header says, I haven't actually cooked any recipes yet from the book, so I suppose there's still room for disaster. But if a book teaches you the principles well, as I feel like this one is well on the way to doing for me, then the recipes are almost beside the point.

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Sabtu, 09 Juni 2012

[N308.Ebook] PDF Ebook The Secret Red Book of Leadership, by Awdhesh Singh

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The Secret Red Book of Leadership, by Awdhesh Singh

The hidden truths of leadership―bitter or sweet―revealed like never before! Great leaders are like icebergs. They conceal more than they reveal. Indeed, mystery, and the art of retaining it, is integral to leadership. Leadership, then, is more an art than a science. It is not a reality that you can touch, feel and measure, but an illusion that is created by many tricks, which you should be able to learn and practise in a way that others are not able to grasp. This book, written by a serving officer of Government, is an eye-opener for anybody who aspires to be a leader, at whatever level―nation, community or a small social group; and in whatever sphere―business, politics or administration. Bon voyage!

  • Sales Rank: #3856362 in Books
  • Published on: 2015-05-15
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.50" h x .50" w x 5.50" l, .57 pounds
  • Binding: Paperback
  • 240 pages

About the Author
Dr Awdhesh Singh is an engineer from Indian Institute of Technology, and a senior officer of Indian Revenue Service. He holds his PhD degree in the area of E-governance and possesses over two decades of experience in Government of India. His book ‘Practising Spiritual Intelligence: For Innovation, Leadership and Happiness’ had been on the bestseller list in India. He has written extensively on life management, happiness, spirituality and leadership. His writings synthesize science, religion and philosophy to provide a comprehensive view of life that appeal to all sections of the society.

Most helpful customer reviews

1 of 1 people found the following review helpful.
Pragmatic Leadership
By O. Halabieh
In the The Secret Red Book of Leadership, author Awdhesh Singh unveils a pragmatic look at leadership. As he best states in the introduction "It (the book) is not a self-help book peddling a ready-made formula for success and leadership. The book describes the truth as it finds it - bitter or sweet. It explains reality without trying to be politically correct." This is precisely what makes this book very unique and insightful - within its categories of leadership and self-help. Further he advances that "To evolve as leaders, we need to dwell on how good relates to evil, virtue to vice, love to hatred, means to end, sacred to profane" - again a differentiator. A worthwhile, perceptive and practical read on Leadership. My only feedback for improvement, would be around the structure of the book, which is hard to follow if one is reading cover to cover.

1 of 1 people found the following review helpful.
An amazing perspective of looking the things and situation differently
By Pritam
'The Secret Red Book of Leadership' contains practical Leadership wisdom. It gives us an amazing perspective of looking the things and situation differently.

I was amazed to see the real blend of theory with Illustration and solid reasoning. For the people already in this role, it gives the basis to evaluate the action and change the style to make the significant impact.

On the other hand, for the people who would like to be a Leader, this book can establish a solid foundation.

I always believed Leadership is mostly about strategy, out of box thinking and taking initiatives. Whereas, a small decision can have substantial impact. It is very well explained and elaborated in each chapter. Highly impressed with the content. Much Thanks to the Author for spending due diligence and releasing an unique book.

1 of 1 people found the following review helpful.
FOR ALL WHO ASPIRE TO BE LEADERS
By Terry W. Sprouse
“The Secret Red Book of Leadership” is a leadership book like no other.

Rather than produce a typical guide that instructs us to be a positive person and cookie-cutter results will follow, in this book, the author pulls back the veil to reveal both the light side and the dark side of leadership. We are instructed that, in order to win the game of leadership we must learn to use all the means at our disposal.

The author asserts that leaders must be good actors, and instead of running from evil they should use their vices as a source of power, yet publicly conceal them. Similarly, we must be skilled in the art of deception because our enemies will surely use it against us.

Unlike other dry, unimaginative leadership books, this book is as fun to read as it is shrewd and practical. It is awash with countless insightful stories, quotes, and examples.

Abraham Lincoln said, “People are more easily influenced & informed through the medium of a broad illustration than in any other way.” This is how the author wisely teaches us as well. The stories in this book, like the stories of the master storytelling President himself, paint pictures that speak a thousand words.

For example, to elucidate one of the key points of the book, that the prime objective of leaders is to produce results, regardless of how you do it, the author told this story:

“A cab driver reaches the pearly gates of Heaven. St. Peter looks into his Big Book and tells him to pick up the gold staff and silk robe and proceed onwards into Heaven.
Next in line is a preacher. St. Peter looks him up too in his Big Book, furrows his brow and says, ‘Oh, we’ll let you in, but you take that cloth robe and wooden staff.’
The preacher is shocked and protests, ‘But I am a man of the cloth. You gave that cab driver a gold staff and a silk robe. Surely I rate higher than a cabbie!’
St. Peter responds matter-of-factly, ‘This is Heaven and up here, we are interested in results. When you preached, people slept. When the cabbie drove his taxi, people prayed.’ ”

I liked that the quotes and illustrations were collected from leaders of many cultures from around the world. The rules of leadership are clearly applicable across international boundaries.

How much did I relish the quotes in the book? They were so good that my approach to reading this book was to flip through and read all the quotes first, and then to read the rest of the text.

I particularly enjoyed the chapter entitled, “Balancing the Masculine with the Feminine.” Like the balance of the Yin and the Yang, the personality pf the true leader must incorporate both male and female qualities. As Napoleon said, “I am sometimes a fox and sometimes a lion.”

One of the outstanding features of this book is that it confronts us with ideas that seem counter intuitive to what we may have been taught in the past. For example, the necessity for leaders to use deception and the need to embrace one’s vices. Yet, upon careful reflection we gradually recognize the accuracy of the author’s subtle thoughts.

This is a well written and vitally useful book for all who aspire to be leaders, or for those of us who wish to understand how real leaders achieve extraordinary goals.

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Kamis, 07 Juni 2012

[U403.Ebook] Download Ebook Looseleaf for Adolescence, by Laurence Steinberg

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Looseleaf for Adolescence, by Laurence Steinberg

Looseleaf for Adolescence, by Laurence Steinberg



Looseleaf for Adolescence, by Laurence Steinberg

Download Ebook Looseleaf for Adolescence, by Laurence Steinberg

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Looseleaf for Adolescence, by Laurence Steinberg

In this tenth edition of Adolescence, Laurence Steinberg continues to utilize an effective combination of a friendly writing style, thorough research, and a contextual approach that emphasizes adolescence in contemporary society. The text's careful organization ensures maximum teaching flexibility that allows the chapters to work together to be covered in sequence or to stand alone. Ethnicity and minority issues are thoroughly discussed in a way that enables students to see how the adolescent experience is shaped by class and culture. The strong pedagogical framework helps students organize and integrate material. Thoroughly updated to reflect current findings in the field of adolescent development, Adolescence is based on solid research and theory, yet it has a distinctively "real world" feel that emphasizes the reality of being an adolescent in today's society.

  • Sales Rank: #885429 in Books
  • Published on: 2013-06-11
  • Original language: English
  • Number of items: 1
  • Dimensions: .60" h x 8.30" w x 10.70" l, 2.64 pounds
  • Binding: Loose Leaf
  • 1216 pages

Most helpful customer reviews

6 of 6 people found the following review helpful.
Great material, but...
By Counselor
I think this book does a wonderful job taking readers through biological, cognitive, and relationship changes during adolescence. I was really impressed by the inclusion of the latest research modifying Piaget's theories. I agree with other users saying this book was repetitive, but sometimes the repetition was the topic as viewed from different perspectives (ex: Baumrind's authoritative parenting and how it applies to education-teaching, education-administrative policies, education-poverty-stricken neighborhoods, education-self esteem issues, education-hormonal changes, etc.).

I would have given it four stars, except that the author tends to loose objectivity when discussing hot-button topics such as homosexuality, abortion, and contraception. Otherwise, a very enjoyable book!

1 of 1 people found the following review helpful.
Good Book
By Carter
This book was needed for one of my classes to become a high school teacher. It has useful information and is a good reference for parents or teachers. The author does really well in the first few chapters, but I lost some interest in the middle/late chapters. I still read the book, for my class, but the most helpful information is in the first few chapters.

3 of 3 people found the following review helpful.
Worth it for this textbook
By Morgan
My professor required this text for Adolescent Psychology and drew almost directly from the sections for quizes/exams. The chapters were really thorough and explained concepts and terms in bold with mini glossary-style definitions when necessary. The photos with captions were supplemental to the chapters. It's nice to have a required book to read that is actually written in an interesting way and keeps you engaged in the reading.

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